Domenica Bistrot

Domenica Bistrot is a Milan-based restaurant known for its refined yet welcoming atmosphere, where food, people, and experiences come together. Their goal was to increase brand awareness, grow their social presence, and turn that visibility into real bookings. Through Meta and Google Ads, we helped them reach the right audiences, showcase their dishes, and drive reservations.

Reaching New Audiences

We launched awareness campaigns designed to highlight Domenica Bistrot’s unique dining experience. Using Meta’s advanced targeting, the ads reached food lovers in Milan and surrounding areas, encouraging them to visit the Instagram profile. The campaign generated boosted Instagram followers by more than 130% during the campaign period.

Turning Interest Into Bookings

Alongside awareness, we ran retargeting campaigns to turn profile visitors into paying customers. Using Meta Pixel tracking, we monitored conversions from ad clicks to confirmed reservations. Carousel ads and dish-focused creatives delivered the strongest results, proving the power of visually compelling formats in driving bookings.

Multi-Channel Impact

We also tested Google Ads to capture high-intent users searching for restaurants. These campaigns drove thousands of actions such as location searches and calls to the restaurant, signaling strong real-world interest and helping to boost walk-ins alongside digital reservations.

Achieving Results

The campaigns successfully raised awareness of Domenica Bistrot, grew their Instagram following, and converted engagement into real bookings.